​Mobile Acquisition - Solitaire

Microsoft Solitaire is a brand with a long legacy and a divers fan base. To reach players, the brand needed to have marketing that appealed to a large audience, and kept with the family friendly and inclusive message that was core to the game. All ads, video and static, were targeted to various groups with a variety of goals, whether that was having fun on the go, trying to relax, or challenging your brain, there was something for everyone.